You may have seen the notification that Google is consilidating it’s privacy policies into a single policy across it’s various products and services. While a lot of speculation exists as to what this means, Google has been proactive in addressing some of the rumors surrounding these privacy changes.
Concerns about the privacy changes seem to focus around the availability or sale of personal information about users to private corporations. Let’s be honest, this isn’t anything new as this seems to be accepted as standard practice by Yahoo! and Hotmail users.
Google’s Good to Know campaign answers and addresses a lot of these concerns without letting it’s message get lost in minutiae and detail. Users will have some control over how their data is leveraged within Google and are also assured of privacy. However, policies (as we have seen) can be changed, and I think that is what concerns people most; while Google may be adhering to its “Don’t be evil” policy now, but will this always be the case?
You can get more information about the privacy changes that will be implemented in March here http://www.google.com/goodtoknow/